Everyone knows that Covid-19 accelerated marketing’s digital transformation. Temporarily, events and direct mail came to a complete standstill, and were replaced entirely by digital events, and a much, much greater focus on digital content, social media advertising, personalised email marketing, podcasts and everything in between.
Of course, events and direct mail are very much back in action, but the accelerated evolution of digital marketing over the past few years has left many marketers in the stone age, relying on the same old tactics and strategies. The result? Their digital marketing is average at best, and their more digitally mature competitors are sweeping up their prospects.
This webinar will help you to understand what best practice looks like when it comes to digital marketing, and arm you with the tools you need to grow your business through marketing, and beat the competition.
- How to build an omnichannel strategy to target your customers and prospects
- How to intertwine your channels and where you should be placing most of your effort
- What best practice look like when it comes to omnichannel marketing