B2B Marketing
Creativity and Innovation stream
The creativity and innovation stream took place on day 3 of Ignite London 2020 on 25 June.
How we got to number one on the app stores by talking to business
Giles Rhys Jones, What Three Words
Why creativity in B2B has never been more important than right now
Iain Lewis, and Andrew Sinclair, Torpedo
Customer centricity in times of crises, learnings from the rapid scale motion of public sector technology adoption during Covid 19
Shona Wright, Microsoft
Zendesk Morning Show: Challenging status quo, with a fresh new approach to B2B content during lockdown
Prelini Udayan-Chiechi, Zendesk, and Jonathan Sedger, Vismedia
How to influence people: the marketing innovator’s guide to success
Malin Linden, SAP
Panel discussion: Building a creative culture in your in-house marketing team
Joel Harrison, B2B Marketing; David Harris, Deloitte; Darren Bolton, KornFerry
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