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    B2B Marketing
    Content, Creative & Campaigns

    B2B Marketing

    David McGuire, B2B Marketing: On-demand session

    David McGuire, B2B Marketing: On-demand session

    Who’s stopping you? Why most B2B marketers don’t like their own content

    If you face a fight to make creative, effective B2B content, you’re far from alone. New research shows just 32% of B2B marketers are proud of the content they publish.

    In this session with B2B Marketing’s resident copywriting ‘Expert’ and trainer, David McGuire, you’ll hear surprising results from a survey of 105 B2B marketers and content creators worldwide.

    Propolis

    B2B strategies. B2B skills. B2B growth.

    Propolis helps B2B marketers confidently build the right strategies and skills to drive growth and prove their impact.

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    The number one go-to-resource for B2B marketers across the globe