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    B2B Marketing

    LinkedIn revamps mobile app

    LinkedIn has unveiled a “brand new mobile phone experience, completely revamped with the general professional and everyday use case in mind.” The revamp aims to improve navigation and communication by adding more personal features to the mobile app.

    The personalisation options include a new navigation page and a richer stream with more relevant information.

    LinkedIn is also expanding their mobile offerings to a wider global audience, with the addition of three new languages.

    Tomer Cohen, LinkedIn’s mobile product lead, said: “With 64 per cent of LinkedIn members now located outside of the United States, we’ve really focused the new experience on the general professional and everyday use case…There is much more in store for mobile this year, including more search and personalization updates.” 

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