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    B2B Marketing
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    Dr. Christine Bailey explains how to build a great customer insight strategy

    Customer Experience,Strategy and Evolution

    In this week's podcast, David Rowlands spoke with Dr. Christine Bailey, CMO at PassFort and all-rounding marketing expert.

    They discuss Christine's new book, 'Customer insight strategies: How to understand your audience and create remarkable marketing', and share some of the great insights from within it.

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