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    Championing collaboration and commercial growth, with Canon’s Khalid Aziz

    Strategy and Evolution

    In this week’s episode of the B2B Marketing Podcast, David Rowlands, Head of Product, B2B Marketing & Propolis spoke with Khalid Aziz, Marketing Director B2B, Canon, UK & Ireland.

    Khalid Aziz also discusses his journey with Canon while highlighting their diverse product portfolio. In addition, he also touches on the impact of hybrid working on Canon's sales strategy, emphasizing digital workflow solutions and cybersecurity measures. Plus, he shares why collaboration across departments can lead to business growth and profitability. 

    If you’re looking to shift your mindset around commercial success, we highly recommend checking out our Propolis Strategy Pack on Commercial Marketing here.

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