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    Pipeline to paycheck: Overcoming B2B marketing recruitment challenges

    People, Teams and Skills

    In this week’s episode of the B2B Marketing Podcast, Kavita Singh, Senior Content Editor, B2B Marketing, spoke with a handful of marketing leaders about the challenges with both recruitment and retention in B2B marketing.

    This episode in association with HelloKindred features Sarah Thomas, Group Chief Marketing Officer, EVP, Capgemini; Roland Glass, Chief Commercial Officer, HelloKindred; and Nick Burbidge, Managing Director, 368.

    They delve into everything from the challenges that exist in the B2B industry to how to encourage your employees’ growth and traits to look for in potential candidates. In addition, the trio also cite some excellent examples from their own leadership experiences including one top tip for refueling on your creativity.

    For more insights on this podcast episode, you can head to HelloKindred's site here.

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