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    The fundamentals of account-based marketing

    B2B MarketingBy B2B Marketing

    Marketing Options International account manager Matt Stevens examines why account-based marketing has become such an area of interest, and shares his experience and expert insight on how to get the most out of this increasingly popular approach...

    Marketing Options International account manager Matt Stevens examines why account-based marketing has become such an area of interest, and shares his experience and expert insight on how to get the most out of this increasingly popular approach…