A year less ordinary for marketing agency of the year Earnest

Summary

Earnest’s mission has always been to chase the humdrum out of B2B marketing, and this year it’s gone great guns – for the agency, its people, its clients, and the community it operates in.

About

Earnest was founded in 2009 by Chris Wilson, Paul Hewerdine and Matt Frost. Earnest’s mission is to chase the humdrum out of B2B marketing – because it knows that being humdrum, settling for ‘okay’ doesn’t cut it and won’t deliver results.

Earnest is a creative B2B specialist agency that believes businesspeople are still people – they just happen to be at work. That’s been its mantra since the day it started and it’ll never change.

Today, that motivates its 50-strong team and is behind everything it does; building brands, shaping strategies, delivering content programmes, creating experiences, deploying new digital technologies or campaigns.

Fortunately, it’s lucky enough to work with clients who share its belief and the ambition to challenge the status quo.

Contribution to clients’ businesses

Its work with clients is more than just campaigns and content – it changes clients’ businesses, how their marketing teams are perceived internally, and how customers view their brand.

• Centrica: Reframing how businesses think about energy.
• Gumtree: Smashing its yearly lead target.
• Samsung: Helping the European team instil best practice in B2B marketing.
• Vodafone: Helping their UK business/enterprise team coordinate their lines of business, products and agencies into a single go-to-market strategy.
• Globalscape: Creating and implementing a new brand in just 12 weeks that has fundamentally and permanently changed its business.

For the second year running, Earnest has had 100% client retention.