'Steljes CommsCentre' by Steljes

Steljes is a distributor of technology products in the corporate and education markets, offering a range of products from a growing list of vendors.

It is a privately owned, independent business employing approx 170 people.

Steljes sell through an established network of reseller partners. While Steljes activate end-user marketing campaigns they are naturally reliant on resellers being pro-active in creating their own leads and driving sales. Resellers are equally reliant on Steljes to give them the tools to achieve this.

Like many technology distributors, Steljes had largely been reactive to requests from resellers for marketing material. This demand was handled by the Steljes marketing team, aided by one inhouse artworker, who between them didn't have sufficient capacity as the business grew. The lack of pro-active channel support was impacting on both the bandwidth of the marketing team and the service provided to reseller partners. A different solution was sought.

The wish list was ambitious: