B2B Guides and Reports
Quickly gain the latest market knowledge and practical guidance with our expert produced B2B marketing guides, reports and resources.
Building a successful SME campaign
Download this free, practical guide to planning and executing a successful marketing campaign that targets small businesses The UK’s small firms generated a […]
Market research brief template
There’s no room for fuzzy of fluffy when it comes to briefing a research agency or team for a marketing research project. This […]
Client case study template – how to create a winning case study
Case studies are a crucial element of providing social proof and client advocacy, to support your products, services and brand. This template will make […]
How to measure and monitor customer experience
Download this free, practical guide to discover how to track CX efforts within your organisation – and how to improve it. B2B Marketing […]
What B2B marketers need to know about social selling
Download your free guide to find out what social selling is, and how marketers can make a success of it Social selling […]
How to ensure consistent brand experience
Download this free, practical guide on how to deliver a great brand experience for customers every time What makes a decision-maker loyal […]
What ABM really means and looks like for marketers
Just 11% of B2B marketing teams have a fully developed ABM plan in place. For many marketers, the principle requirements of ABM […]
5 great examples of ABM in action
Download this free collection of case studies for campaigns that wowed prospects, positioned brands as experts and generated significant sales Every set of […]
GDPR for B2B marketers: Everything you need to know and do
GDPR. Just four little letters that could spell a whole heap of trouble for marketers. The General Data Protection Regulation represents a huge […]
A business case for B2B rebranding
The business case you need to get others on board with a rebrand Your brand is your most valuable asset. It moves […]
Building a Brand Style Guide: Resources (Guide+InDesign Template)
Are you struggling with branding? Whether you’re rebranding or just starting with your brand strategy, you know that maintaining a consistent presence […]
The buyers guide to sales enablement platforms
Organisations that have embraced sales enablement have seen a 350% increase in content usage and 65% more revenue generated by new reps. […]