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    B2B Marketing

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    Mentoring & coaching

    Get personal support from someone who's been there before, or from a qualified coach.

    Register interest

    What it is

    Mentoring pairs you with an experienced B2B marketing leader for regular one-to-one sessions. Coaching is shorter and sharper — targeted support through a specific moment, such as a first CMO role, a restructure or a board presentation.

    Who it's for

    • Marketers moving into leadership
    • Leaders without a peer inside their business
    • High-potential team members being developed

    Which route is right for you?

    How it works

    Mentoring

    Mentoring is all about sharing knowledge and experience. In a mentoring relationship, it is the mentor who has 'the gold'. They have the experience, expertise and network, and share their 'gold' with you.

    Mentors can help you…

    • Prioritize ways to deliver quick wins
    • Become a more strategic marketer
    • Influence your peers and manage upwards
    • Progress up the career ladder
    • Manage difficult team members
    • Learn how to job search in a smarter way for the role of your dreams
    • Understand the building blocks of a successful marketing career
    • Return to marketing after a career break
    • Plan your next marketing career moves

    Coaching

    Coaching is all about unlocking your potential to maximize your own performance. It helps you to learn, rather than teaching you. You (the coachee) can find the solutions within yourself as you have the 'gold'. Our qualified coaches are there to help you find it.

    Coaches can help you…

    • Overcome imposter syndrome (the feeling of not being as good as others think we are)
    • Stop procrastinating and employing tactics to delay or postpone action
    • Overcome performance anxiety, such as a fear of public speaking
    • Search for fulfilment, seeking pleasure and satisfaction in life
    • Coping with lost opportunities and possibilities
    • Overcoming a 'people pleaser' mentality
    • Stop being cynical and expecting the worst to avoid disappointment
    • Stop being driven by fear and ensuring you can have the 'real' conversations that need to be had
    • Stop trying to become a perfectionist, and setting impossibly high standards

    To support you in being matched with the most suitable mentor or coach, we offer a complimentary chemistry call so you can both meet before kicking off your programme.

    Matched pairing

    Matched on sector, scale and the challenge you name.

    Six sessions

    A structured programme over six months, with goals agreed up front.

    Confidential

    Sessions are private; nothing is reported back to your employer.

    Practitioner mentors

    Serving and former CMOs and directors from the community.

    Coaching sprints

    Short, focused support for a specific moment or decision.

    Become a mentor

    Experienced members can give time back and mentor others.

    Our mentors and coaches

    Meet your mentors and coaches

    Our mentors and coaches bring decades of senior B2B marketing experience. Register your interest and we'll match you with the right person.

    Developing a team? Mentoring and coaching are part of Propolis team membership.

    Explore team membership

    Interested in mentoring & coaching?

    Tell us a little about you and a member of the team would follow up with dates, availability and what it costs.

    See pricing

    Register interest

    Want year-round support? Join Propolis free today to learn from peers and experts.

    The number one go-to-resource for B2B marketers across the globe